Consumer technology · Barcelona, Spain
Rowan Commerce
Marketplace · Founder-owned · Founded 2019
Revenue€36mIllustrative LTM
EBITDA€2.8m8% margin
Revenue growth+41%Year on year
Recurring revenue12%Estimated share
Employees164+34% year on year
Company view
High confidenceConsumer marketplace linking independent lifestyle brands with social-commerce audiences.
Social commerceMarketplaceSouthern EuropeFounder-owned
Synthetic source fields
No live client dataBusiness modelMarketplace
OwnershipFounder-owned
Revenue€36m
EBITDA€2.8m
Recurring revenue12%
International revenue44%
Investment thesis
What could be true- Strong top-line momentum and growing international demand.
Risks to resolve
Before advancing- Primarily consumer revenue sits outside the illustrative mandate.
- Marketplace economics are exposed to paid-acquisition costs.
Screening dimensions
Deterministic v1.0Revenue quality0.5 / 2.0
12% recurring revenue leaves material exposure to transactional or services revenue.
Scale1.1 / 1.5
€2.8m EBITDA is investable but near an edge of the preferred range.
Growth1.5 / 1.5
41% revenue growth indicates meaningful organic momentum.
Profitability0.4 / 1.5
8% EBITDA margin requires a clear path to stronger unit economics.
Market focus0.75 / 1.25
The addressable market is broad enough to weaken specialist positioning.
Product depth0.6 / 1.0
Services or platform dependencies may limit defensibility.
International0.55 / 0.75
44% international revenue provides evidence of early cross-border repeatability.
Dealability0.5 / 0.5
Founder-owned status could support flexible bilateral engagement.